note 231

In 2005 I had the opportunity to visit several Indian multinational companies, which were specialized in out-sourcing. In the ‘social engineering’ of the work the balance between natural and mediated presence is made carefully, because one is well aware that local cultures and politics will determine a client’s input as well as how a client will perceive the end result. Also the project management and the standards set, which people have to follow, are the highest possible in international standardized measures for quality control. A third characteristic is that loyalty to the company culture and participation in the company’s shared knowledge is carefully orchestrated.